You also have the option of hiring an email marketing

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Day : The risk of a subscriber becoming a churn customer is high. –day : The subscriber has officially expired and is no longer interacting with your brand. Customers are typically considered inactive after three to six months of inactivity. However, this will vary based on the buyer’s journey and the nature of your product or service. Inactive Subscriber Statistics For example, if you sell a product that is designed to last for many years such as a refrigerator, then even days of inactivity will not be considered stale. Test your timing by trying different sending timespans until you find the perfect one. And you don't have to rely on simple intuition to get started.

Start with the average time frame when most customers repurchase. You Best gps tracker service provider in Bangladesh can also hire an email marketing consultant to help you find more accurate and smarter times to send emails. Segment your email list using analytics Don’t segment your email list solely based on periods of inactivity. Segment your listings by applying recency, frequency, and currency analysis . Metric Explanation This analysis looks at the time, frequency and monetary value of customers’ recent interactions with your brand. With analytics, you can identify your most loyal and valuable inactive contacts, who are worthy of your long-term attention. Using an email marketing platform makes the customer segmentation process easier.  professional.




For example, if you are running a win-back campaign for an ecommerce store, consider an ecommerce email marketing agency. Send follow-up sequences and your contacts may become busy and forget about your brand. So instead of sending a simple reminder or one email and leaving the possibility of re-engagement to chance, build a win-back email campaign with three to five emails. You can use email marketing automation tools to streamline your email workflow. For example, with automated workflows, if a contact doesn’t take the action you expect on your first re-engagement email, they’ll only receive follow-up emails. Include Social Proof By including social proof in your win-back emails, you can show your recipients how satisfied your customers are with your product.