A woman reviews the script

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Podcasts in , a growing medium of communication According to data collected by DemandSage, at the end of , more than millions of podcasts were broadcast around the world, which were listened to by a total of millions of people. Every year the consumption of the format multiplies and the figures indicate that the trend will continue to rise. If we look exclusively at the Spanish market we can confirm this trend.


The latest Voxx Observatory on the state of the podcast in Spanish left a defining fact of this growth: during the year, the time spent listening to podcasts in Spanish doubled compared to the previous year, with listeners currently spending an average of , hours per week . of those surveyed Indonesia Phone Number indicate that they listen to a podcast every day. For their part, listeners subscribe to podcasts on average and the mobile phone is, by far, the most used device for their consumption.





with almost a of listeners. of her podcast These data reflect a reality: the format is a success that has managed to use the technology and consumer agility offered by mobile devices to gain a loyal audience, using certain features of the radio and improving others . We point out some singularities that make the podcast continue to be a very valuable format for content creators and brands today. They involve a reduced investment.