WO strategy Weakness & Opportunities

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This then determines what type of strategy you want to derive first from the SWOT analysis. The following strategies are always determined taking into account two factors from the SWOT analysis and include the questions about the factors: SO Strategy: Strength & Opportunities This is about determining how future opportunities can be exploited using existing strengths. ST Strategy: Strength & Threats This strategy aims to leverage internal strengths to prevent external risks.


The WO strategy uses external opportunities Special Data to compensate for internal weaknesses. WT strategy: Weakness & Threats The WT strategy is essentially an early warning signal. From this, defensive measures can be developed to protect against external risks and the effects of internal weaknesses. Create SWOT analysis matrix As shown in the matrix below, the different strategies can be created based on the following questions: table-with-questions-about-swot-strategy Simplified presentation of the questions that can help with the analysis. Example: Apply SWOT analysis To make the whole thing a little clearer, I have chosen a concrete and simple example from online marketing.




Apply SWOT analysis to solve problems in online marketing The SWOT analysis provides you with various approaches to mastering your challenges in a targeted manner! If we assume that your website is not having the desired success, then you can also use the SWOT analysis to address this problem, for example. The whole thing could then be simplified like this: We can help you! Are you looking for a competent, flexible and reliable online marketing agency? We look forward to your non-binding inquiry.