Using a hook that captures the focus and attention of your target

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Especially if you are publishing social media content related to e-commerce and selling online. The most famous of all is Fear of Missing Out, also known as FOMO, which is used by professional online stores. It pushes followers to buy through the use of limited offers and discounts, for example, or by showing that the quantity of the product is very small. To learn more about FOMO and other psychological marketing tricks.

I advise you to read: Marketing Psychology (7 very effective Telegram Number Data psychological marketing tricks) 6. Grab attention with the first line or first seconds of the video (using the HOOK) Curiosity is a great force that must be used in the social media content that you publish, as with thousands and hundreds of thousands of accounts and the endless scrolling feature, you must catch the focus of your followers. This is through the visual aspect - which we will talk about shortly - and also the curiosity that you can ignite by using ambiguous or interesting sentences in a way that creates an urgent need for the reader to stop at your post and read it. One of the most famous tricks in this aspect is.




Audience through a phrase that they cannot resist. How do you do this? You will definitely know when you understand your target audience well, how they think and how you can influence them. 7. Paying attention to the visual aspect of social media content Paying attention to the visual aspect of social media content Text on images is one of the very important details of success on social media today, which by the nature of its development has become visual, even if it relies on texts. When you browse Facebook, you will find yourself scrolling through posts without concentrating on them all, but while you are scrolling through, you find a design for a post that attracts you and pushes you to stop and read the content of this post.